ABB Opens Refitted, State-Of-The-Art US Robotics Facility in Auburn Hills

Refit and growth of capacity will support in growing US robotics segments, including Packaging & Logistics, Food & Beverage and Automotive electric vehicle production

  • March 15, 2024
  • ABB Opens Refitted, State-Of-The-Art US Robotics Facility in Auburn Hills
    ABB Opens Refitted, State-Of-The-Art US Robotics Facility in Auburn Hills

ABB opened its refitted US robotics headquarters and manufacturing facility in Auburn Hills, Michigan on March 13, 2024. The expanded facility reflects ABB’s commitment to long-term growth in the US market, which is predicted by ABB management to follow global growth rates for robotics of 8% CAGR. This is ABB’s third global robotics factory expansion in three years across China, Europe and the Americas and is part of its efforts to further strengthen its local-for-local footprint.
“The opening of our refitted state-of-the-art US robotics headquarters in Auburn Hills, Michigan is a significant part of our global growth story, reaffirming our commitment to industry leadership in the US,” said Sami Atiya, President of ABB’s Robotics and Discrete Automation Business Area. “Robotics and AI are essential tools for companies in addressing critical labor shortages, localized supply chains and the need to operate more sustainably. The advances in AI-driven software and hardware make our robots more accessible to a wider range of businesses, enabling them to increase resilience and become more competitive. America is now the world’s second largest robotics market, and our production facility will help ABB support existing customers as well as new growth sectors across the US and the Americas region.”

New training center

With a 30 percent increase in facility space, the new Auburn Hills facility will enhance ABB’s ability to serve as the leading strategic robotics partner for its growing customer base. Through the new Customer Experience Center, ABB will showcase its leading hardware and software solutions, pioneering the latest digital and AI-powered automation technologies with customers, and developing and manufacturing next generation robots. The expanded facility will support ABB Robotics’ specialist centers including its Packaging and Logistics hub in Atlanta, Georgia; its Life Sciences and Healthcare hub at the Texas Medical Center in Houston, Texas; and AI Research Lab in San Jose, California. Complete with a new training center, the facility will educate over 3,000 workers and students each year, equipping them with the skills to thrive in a new era of AI-powered automation.