PTDA. Customers rely increasingly on robust content to make a buying decision. Executives are committing financial investment and talented resources to develop data content strategies to capitalize on growth opportunities with their distributor and end-user customers. Millions of dollars of revenue and profit are at stake. At the core of one of these strategies is rich attribute data content. Research shows product data that is not coordinated between manufacturers and distributors typically leads to data inaccuracy, lost sales, excess inventory, inefficient use of staff time to reconcile price adjustments and delays in new product launches.
Rich Attribute Data Content
Customers rely increasingly on robust content to make a buying decision
- by PTDA
- February 9, 2016
- 1292 views
Rich Attribute Data Content
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Graduated in political sciences and international relations in Paris, Anis joined the team in early 2019. Editor for IEN Europe and the new digital magazine AI IEN, he is a new tech enthusiast. Also passionate about sports, music, cultures and languages.
