Interactive Robot Application

  Enquire / contact me

“Threebots” receives the coveted Cannes Lion

Automation

Interactive Robot Application
Interactive Robot Application

Mitsubishi Electric’s interactive robotic installation known as “Threebots” has been awarded the coveted Silver Lion award at the 64th Cannes Lions International Festival of Creativity in June 2017. “Threebots” has already received several awards since its installation at the German branch in Ratingen. In November 2016 Mitsubishi Electric was honoured with the “Red Dot: Grand Prix” award for its outstanding robot application. The Lion is recognised globally as the benchmark for creative excellence in communications and is the most coveted and respected award in the advertising and creative communications industry. “Threebots” won over the international jury with its interactive concept. The continuous, perfectly coordinated routine featured simultaneous animations on the monitors, technically challenging choreography and effortless motion.

Posted on September 13, 2017 - (978 views)
Mitsubishi Electric Corporation, Factory Automation Systems Group
2-3-7 Marunouchi, Chiyoda-Ku
100-8310 Tokyo - Japan
+81-3-32186513
View full company profile
Location
More products from this supplier
Connect Everything with eFactory
e-F@ctory initiative
Take Your Factory With you
Quality Management and Digitalisation
Smart Condition Monitoring Solution
OPC UA companion specification
Enhanced Machine Handling
How Our Robots See an Apple
Flexible line integration delivered by modular Linear Transfer System
Product range extended with collaborative robot
Related articles
IIoT I/O Series
Mercury: Mobile, multi-protocol diagnostics for all environments
Sure Signs of Excellence: Top Notch Products Offering Added Value
Innovative Systems Solutions Made by LAPP
Alarm-Annunicators, Grouped Indicators, Tri-Led and Phase Presences
Advanced Thermal Imaging Exx-Series
AN INDUSTRY FIRST FOR INDUSTRIAL ETHERNET
A Sure Sign of Excellence: Top-notch Products Offering Added Value
Room for new Perspectives. Simatic PCS 7 V9.0: More Flexibility in Process Automation
Make Your Factory Smarter, and Wiser!