Mitsubishi Expands Factory Automation Business in Benelux

New business unit is located in Mijdrecht, The Netherlands

  • May 5, 2014
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  • Mitsubishi Expands Factory Automation Business in Benelux
    Mitsubishi Expands Factory Automation Business in Benelux

Mitsubishi Electric Europe has announced that it will further strengthen and expand its Factory Automation (FA) business in Benelux. In line with this strategy a new FA office has been established to extend local customer support for its Factory Automation business in this region. The new FA business unit is located in Mijdrecht next to Amsterdam.

Pieter Veldhuizen, Mitsubishi Electric Europe's Regional Manager for Benelux comments: "The FA office offers a wide range of customer support, such as assisting customers and OEMs with the specification of their solutions. It also shares application technology and valuable experience from around the world to find the most efficient automation technology for customers' requirements. Besides innovative solutions for the Food & Beverage, Consumer Packaged Goods (CPG) and Life Science industry, Mitsubishi Electric also offers a broad spectrum of modular and flexible solutions for nearly every factory automation challenge."

The new structure is supposed to lead to more focussed growth of the business in this region. The customers will benefit from a wider range of solutions and from extended field service and support.
Commenting on the announcement, Hartmut Pütz, President of Mitsubishi Electric's Factory Automation European Business Group said, "This step forward underlines the importance of the Benelux region to our business. Building on an already strong regional presence, together with our partners, we will continue our investment in this growing market; one that we know contains a wealth of innovative industries, many of them sharing our corporate philosophy of sustainability and technical advancement, all of which makes our investment an excellent fit for this market."

Graduated in political sciences and international relations in Paris, Anis joined the team in early 2019. Editor for IEN Europe and the new digital magazine AI IEN, he is a new tech enthusiast. Also passionate about sports, music, cultures and languages. 

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